Associate Product Marketing Manager Craft / Art
Speedball Art Products is currently seeking an Associate Product Manager to execute on a wide array of product management activities focused on driving growth for Speedball Art Products. This key position will support the Product Marketing team through day-to-day analytics, business maintenance, as well as long-term strategic development working cross-functionally with various teams such as sourcing, customer service, sales, R&D, shipping, and production. The Associate Product Manager will be responsible for the following:
â–ª Execution of product category reports. Data culled, formatted, and compiled in a presentation form. Further analysis to include customer and product trends and identification of business performance drivers for assigned categories.
â–ª Support e-commerce/DTC initiative including competitive reviews for Amazon listings and analysis of onlineonly product opportunities.
â–ª Support new product development initiatives, including market benchmarking, consumer research, financial modeling (including pricing and cost development), new item set-up, launch files, image requests and commercialization materials.
â–ª Contribute to annual planning process, including competitive benchmarking, pricing analysis, and budgeting.
â–ª Aid in the implementation of marketing creative projects including completion of creative artwork briefs, sample/sales shipments, point of sale element implementation, and assistance with the development of digital and selling materials.
â–ª Inventory management – work cross functionally to provide data and recommendation for evaluation of finished goods or work-in-process inventory.
â–ª Assist Trade Marketing in inventory counts, inventory labeling, sample orders and order management for international accounts.
â–ª Product Analysis – assess individual SKU or portfolio need/change when product requires evaluation, such as outdated artwork, production constraint, quality issue, consumer complaint, etc. and provide analysis and conclusion/recommendation.
â–ª Assist Brand Marketing in trade show content, social media activity, demo artist, and other brand programming. Attend various trade shows if applicable.
â–ª Assist Trade Marketing to analyze product assortments and facilitate marketing content updates and changes.
â–ª Four-year college degree
â–ª 2-5 years of product marketing and/or general management work experience. Packaged goods and/or arts & crafts industry experience a plus.
â–ª Demonstrated ability to work with data to identify trends or key points of reference, draw conclusions, and make recommendations rooted both in the data as well as sound judgment.
â–ª Excellent people skills – this role will interact with all functions of Speedball as well as suppliers and Sales team. The ability to work cross-functionally within an organization.
â–ª Demonstrated abilities of resourcefulness, flexibility, initiative, teamwork, and a strong work ethic are required.
â–ª Comfort dealing with ambiguity in a fast-paced entrepreneurial/manufacturing environment and making decisions.
â–ª Demonstrated ability to manage multiple projects and stakeholders.
â–ª Willing and able to travel 5-10% of the time (currently not applicable due to the pandemic)
â–ª Ability to work in Statesville, NC