Digital Brand Manager – Updated Household Products

Job Title:
Digital Brand Manager – Updated Household Products
Job Location:
Relocation:
Position Level:
Manager
Position Report To:
VP
Position Responsibilities:

In this newly added role, the Digital Brand Manager is responsible for setting, implementing, and managing customers' sales and marketing strategies.

  • Act as a central lead for brand business opportunities, including -  gathering inputs, analyzing external environments, building contacts/networks to support and grow the business. 
  • Drive a dynamic process for planning and managing various brand business opportunities on a national level that generates sales.
  • Develop communication and KPIs for tracking business results. 
  • Collaborate across business functions and brands (marketing, product, sales, finance, legal, operations, Human Resources, etc.) to gather the correct information, pressure test business cases, co-create deliverables, accelerate execution and unlock value. 
  • Facilitate Sales and Marketing leadership syncs with other Business Development Managers to ensure team engagement on brand opportunities. 
  • Deep expertise relationship and expectations of customers. 
  • Provide support for growing international sales efforts.
  • Effective at building relationships, collaborating, and influencing others; Experience working with large customers, senior executives, and cross-functional teams. Deep expertise in strategy and planning as well as the sales/marketing 
Percent Travel:
Direct Reports:
Yes
Experience Required:
  • 5+ years total work experience in e-commerce and retail relationships
  • Amazon Seller Central experience preferred
  • Knowledge of Facebook, Amazon, Google Ads & Reporting
  • Understanding of email, text, web marketing, or analysis of reporting at a minimum
  • Basic knowledge of SEO/Content Requests
  • Basic knowledge of shipping/freight- International experience a plus
  • Experience working with agencies (to outsource Ad Spend, Amazon Operations, etc.)
  • New product development or vision to develop new products & markets
  • Strong analytical and financial skills as applied to a marketing organization
  • Can work effectively across a geographically dispersed team
  • Strong communicator, able to convey complex ideas in a clear, concise manner verbally and in writing
  • Strong ROI focus and ability to articulate goals and results
  • Entrepreneurial self-starter who enjoys working in a fast-paced, innovative, high-growth environment
Education Required:
BS/BA
Other Remarks: