Senior Product Manager Medical Devices / Biotechnology

Job Title:
Senior Product Manager Medical Devices / Biotechnology
Job Location:
Position Level:
Position Report To:
Position Responsibilities:

Manage product line to achieve sales and operating profit objectives. The creation and implementation of a strategic Marketing Plan for specified product lines, including: 

  • Market/Competitive/Customer analysis 
  • Unmet needs/market gap analysis 
  • Product line strategy and tactic development 
  • Articulation of a market position (source of differentiation) 
  • Identification of product line requirements 
  • Target market identification (what markets, segments, problems to solve and needs to meet) 
  • Proposal for business strategy (what direction the business should take to maximize success) 
  • Collaboration on pricing strategy – list prices, discount levels, tiers, sale vs. lease, etc. 
  • Development of the go-to-market strategy 
  • Creation of communications objectives and issues that need to be addressed in a Communications Plan 
  • Improving customer awareness level, interest, and desire that leads to a successful communications strategy  
  • Develop and execute thorough Product Launch Plans to drive new product introductions. 
  • Drive upstream marketing activities including conducting Voice-of-Customer research, developing Product Requirements and User Requirements documents. 
  • Manage downstream marketing activities, including sales support, prioritizing sustaining engineering activities, product promotion, lifecycle management, etc.   
  • Keep product lines current in all internal systems and ensuring that customers are satisfied with all services. 
  • Collaborate with Sales leadership to develop and monitor sales forecast for current products as well as develop revenue forecasts for future products. 
  • Work with Pricing and Contracts department to manage the pricing process 
Percent Travel:
Direct Reports:
Experience Required:
  • Bachelor’s degree (B.A., B.S.) in related field and 7+ years medical device Product Management experience; or 12 years related experience and/or training. 
  • Experience with infusion pumps or a related field preferred. 
  • Experience with the post-acute market preferred. 
  • MBA preferred. 
Education Required:
Other Remarks: